Directed by Piro's Tim Piper and written, produced, edited and scored in house. Estee Lauder wanted to tell a story about the sensuality of “touch” and how it might have been forgotten in today’s busy lifestyle.
Success and Honors: One of Estee Lauder’s most successful digital films and perfume launches.
Written by Daniel Rosenberg, Directed by Tim Piper
Introducing Buck Marshall - the lead character on Farmed and Dangerous (see Branded Entertainment).
A Piro film
About: A behind the scenes look at an art-house film Piro produced for our friends at Estee Lauder (while filming Touch). Bodies were painted into the scenery that reflect the many scent characters of the Pleasures film. This unbranded version of the video actually went viral with no marketing support.